There are regions where, if we were to ask about the most popular casino game, more than 90% would likely say it’s the popular Aviator game. You can actually agree that modern players keep demanding a little more bang to keep them more hooked to their devices. They no longer just want the traditional gameplay mechanics but new iterations to hold their attention.
Realizing this, companies like Spribe are rising to the occasion with casino products that cater to these needs. Spribe’s Aviator game has been making headlines in the past few years, with the latest statistics showing that it has over 10 million active monthly players. As if that were not enough, it generates over 165,000 bets per minute, with more than 10,000 others placed simultaneously. Reading on, you will discover how publishing this game has changed the casino industry.
Changing preferences amid tech innovations
Everyone can actually agree that tech innovations have largely contributed to changes in customer preferences. For instance, you want a seamless experience while placing your Aviator bet on mobile as you would when using your laptop.
Such needs put more pressure on developers to ensure their gaming products are as responsive as possible. In fact, do you know that, according to Linearity, 72% of marketers saw their conversion rates increase after using responsive designs?
During an interview where he explained the reason behind the Aviator game, Giorgi Tsutskiridze, the CCO of SPRIBE, confirmed that they wanted to give players a whole new experience of casino games. And, of course, mobile gaming was one of the things they considered.
The advantageous side of this game is that it is very easy to access. You do not need a lot of sophistication to place an Aviator bet. Actually, Tsutskiridze acknowledges simplicity is among the core considerations in the design of Aviator.
Do younger generations have a role to play?
If you are seeking to delve into the online gaming market, you cannot ignore the needs of the younger generations. You will be shocked to discover that, according to a study by Visual Capitalist, 90% of Gen Z alone engage in games regularly. For Gen Alphas, the percentage is even higher – 93%. If you miss out on this population, you will have done a great disservice to yourself.
We can consider a need like mobile gaming as an example. Udonis suggested that more than two-thirds (69%) of Gen Ziers preferred gaming on mobile phones. Of course, what would you expect with such a generation that grew up with smartphones? It is no wonder why even aviation-themed casino games align with these preferences in order to have a share among Gen Ziers.
As the CCO of one of the top game developers, Tsutskiridze has previously confirmed that Gen Z can actually be hard to get – especially if the game does not meet their specific needs. But when it does, that game has a great potential for growth. Imagine the number of referrals you will experience after these players find satisfying experiences. And do you know what? White Label Loyalty believes that Gen Ziers are twice as likely to transact with a brand based on word-of-mouth referrals compared to other generations.
These statistics point to the possibility of Aviator games gaining more popularity as the younger generations continue to love them.
What about user experience?
Features like automatic cashouts and bonuses contribute greatly to the appeal of crash games. This is without mentioning leaderboards and live chats. According to Tsutskiridze, it is these features that make the games much more fun than traditional slot and table games.
Just think; you want to place an Aviator bet, and then, unfortunately, a technical hitch happens. You probably will want to receive an immediate response from the support team. Well, you are just a part of the 79% of others who prefer instant feedback. And that is what these crush games offer, explaining why many more populations are welcoming the games.
As of 2023, you could pace an aviator bet on more than 2,000 brands in over 20 regulated markets. The fast-paced nature of the game caters to the needs of most Gen Z audiences who love such encounters. To make it more socially appealing, it has a live chat where you can communicate with other players in real time and track their statistics. As a result, Tsutskiridze highlighted that launching Aviator had contributed at least a 10% boost in the gross gaming revenue.
Parting words
Who ever thought that we would now have aviation-themed casino games after the first online casino provider launched in 1994? As if that were not enough, tech advancements have now made it possible to access similar casino experiences on the go as you would on your laptop. All you need to have is a good smartphone and internet connectivity, and you are good enough to place your Aviator bet.
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