CAMPAIGN VIDEO SPOTLIGHT: Ettolba Group CEO Outlines Strategies to Accelerate Business Growth

Categories: Africa Investment Rising , Events , Featured


As African countries strive to achieve business growth and create more jobs to absorb the growing youth population, Meriem Ettolba, CEO of Ettolba Group, outlined how to create industrial synergies for greater business growth in Africa.

In the latest Africa Investment Rising video spotlight, Ettolba offered strategies for African countries to enhance their industrial competitiveness.


“We need to bring in more industries to complement the development of a certain sector,” said Meriem Ettolba, CEO of Ettolba Group, one of the leading real estate development  in Morocco. Ettolba Group is an IGD Frontier Member.


IGD President and CEO Dr. Mima Nedelcovych met with Ettolba in Abidjan, Côte d’Ivoire during his trip to Africa to accelerate Africa’s private sector-led growth in late-February.


Related Links:

>> Learn more about how IGD Spring Frontier 100 Forum will leverage Africa’s private sector for job creation and inclusive growth in Africa. 

>> Watch the Africa Investment Rising campaign video spotlights.

>> Read the blogs on the campaign featuring our Frontier Leaders and experts.

>> Interested in becoming a media partner of the campaign? Click here.

To learn more about the Africa Investment Rising Campaign and to learn how you can get involved, please visit  

Follow us on Facebook and Twitter. The campaign hashtag is #AIRCampaign


PHOTO CREDIT: Rwanda Government via / CC BY-ND