As part of IGD’s SME finance program under the Making Markets Work, IGD delivered business advisory support to 25 high growth potential companies to enable them to take one step closer to being ‘investment ready ‘ businesses. Agribusiness leaders from Tanzanian towns, including Kibaigwa, Mbozi, Mufindi, Rukwa, Njombe, Iringa, Dodoma, and Mbeya attended the business training.
Direct feedback and survey results indicated that attendees gained skills relevant to spur their growth potential. About 65% of participants indicated that development of “Route to Market” strategies for their enterprises is a top priority for implementation post-training.
- Gained new skills to design effective sales vision, create relevant and impactful sales strategies and tools necessary to measure new market viability and cost to serve;
- Greater insight into the Joint Business Planning and other private sector best practices can promote business efficiency and secure future business opportunities;
- Knowledge on why structured systems and processes are important for sales and broader business management; and
- Connections with other SMEs, shared knowledge and experiences and forged new business relationships.
- Opportunities for SMEs to increase their local market footprint using cost-effective route-to-market models, and the associated operational challenges and limitations relating to access to markets and collection of data relevant for decision making; and
- Critical areas for business development support targeting access to markets as a means to stimulate growth and create a more efficient maize value chain, and to fortify their business operations by setting structures and systems necessary to measure performance and attract financial investments.